Robert Maynard Presents New York Times Business Section
By JACK EWING
While partners like Sony and Adidas raised concerns before the World Cup, it is unlikely that sponsor companies will risk undermining their investment in the FIFA brand.
Published: July 28, 2014 at 4:00AM
from NYT Business Day http://ift.tt/1rOL8CG
via Robert Maynard Entrepreneurship Site